The CEO tells the Journal in an exclusive interview that soaring costs make price increases “unavoidable.” ...

Apple CEO Tim Cook this week said that price increases are "unavoidable" due to the ongoing RAM shortage, which has led to ...

A surge in AI-driven demand for data centers has forced consumer electronics companies into a fierce competition for ...

RAMaggedon claims another one.

Apple may raise iPhone 18, Mac and iPad prices as AI-driven demand pushes memory chip costs higher. Tim Cook says price hikes ...

Apple ( AAPL) will increase the prices for some of its products to offset the mounting costs of memory and storage chips, CEO ...

Apple is getting ready to take the wraps off its latest lineup of iPhones later this year, though it’s unclear how big an ...

Apple CEO Tim Cook told The Wall Street Journal in an interview that his company is raising its prices. In an interview ...

Apple CEO Tim Cook teased about the possibility of an Apple car, declining to confirm whether the tech giant was finally working on its own autonomous vehicle. “In terms of the work that we’re doing ...

Apple plans to raise prices across some of its products as soaring memory chip costs continue to put pressure on the technology giant.

Apple CEO Tim Cook said in a Wednesday interview with The Wall Street Journal that his company intends to hike product prices ...

Apple CEO Tim Cook speaks at his final Apple Worldwide Developers Conference on June 8, 2026. (Photo by Josh Edelson / AFP via ) AFP via . When Tim Cook re ...